With music streaming services being big business and making millions of dollars, and in spite of management having changed a couple of times at Tidal, determined founder Shawn “Jay-Z” Carter, enlisting the aid of Desiree (Des) Perez, is determined to see Tidal thrive with obtaining new memberships added to its already avid music fans. Tidal will be busy streaming exclusive content for Spring customers, and this change will be exciting.

Desiree Perez has been the person who has helped Jay-Z transition from rap to music streaming and make it look easy. She has helped to finalize several multi-million dollar contracts, an area in which she shines. She knows how to finalize deals that will prove to be the most profitable for the artists and the Tidal business, and that has resulted in more people signing up at the rate of over one million trial users.

Tidal has garnered a couple of album exclusives from some of its famous co-owners such as Beyoncé, T.I., Rihanna, and Kanye West. The app is gaining ground and is more popular than ever.

Desiree Perez is familiar with the entertainment industry, being married to “OG” Juan Perez, who heads Roc Nation Sports, be sure to follow Dez on her twitter.com page. She has a renowned reputation because of her strong negotiation skills, managerial talents, and accounting ability. She is also said to be a member of the influential Hova Circle.

Be sure to visit this related site.

The Tidal streaming service and app are busy cutting their own path in music streaming, a highly competitive industry, and is attempting to bring in more young customers as their music fans. The focus has become on new and upcoming music rather than the existing catalog of cuts, and they have been promoting a few different categories. Those include Tidal Discovery, new releases; Tidal Rising, up and coming artists; and Tidal X, featuring exclusive live material.  Read updates from Dez, click crunchbase.com.

Visit https://www.tumblr.com/blog/desireeperezblog and read more about Perez.


Tidal is now preparing exclusive streaming music for the spring of 2017! Considering that founder Jay-Z was about to throw in the towel, how could this be?

Underdog Tidal is finally gaining momentum in the streaming music industry and this success can be attributed to Desiree Perez. Perez is well-known for marketing music artists and their records. However, she has decided to use her marketing and business skills to help get Tidal off the ground.

Perez’s marketing style is drawing curiosity and attention surrounding the streaming music app, and this attention is much appreciated by Jay-Z, who is hoping to see a return on his investment in the near future.

Jay-Z thought that his app would be an instant success, but unfortunately due to his budget, it was out performed by larger corporate apps, like iTunes. Due to the lack of success, multiple executives have stepped down over the years. He has also been forced to rearrange the management style on multiple occasions.

Who is Desiree Perez?

Desiree Perez is a business owner and is known for working behind the scenes for various music artists in marketing their name and various albums. Her negotiation skills are beyond reproach, which is how she gained amazing new spring exclusives for the spring of 2017.

Desiree Perez is married to Juan Perez, head of Roc Nation Sports. She keeps track of multiple artists at once, helping them book stadiums for tours, and building hype about their new albums. For updates on Desiree’s recent activity, check on crunchbase.com.

How Perez is Building Up Tidal

Perez is building the hype about Tidal streaming music app by creating curiosity. This curiosity is drawing in new customers every day. With the hype she is creating, Tidal is finally getting the attention it deserves, and the customer base that it has been lacking.

 Be sure to visit this site.

There has been rumor that Jay-Z is contemplating selling the app to any corporation that provides a reasonable offer. However, given that he has not seen a return on his investment yet, corporations are most likely going to hold of and evaluate the future success of this app.

For more of Perez, follow her on https://www.tumblr.com/blog/desireeperezblog

With the rocky start that the Tidal streaming music app got, many fans of Jay-Z, the founder, decided to stand by to see what happened. Since there was a lack of initial success, the company had trouble holding on to executives, so management was constantly turning over and changing hands. This made it hard to find the right marketing angle to make the app successful.

This company was started when Jay-Z left the rap scene to pursue other business ventures. He is not well-trained in all aspects of business, which made going it alone very difficult. However, the recently appointed executive has really turned things around, and Tidal streaming music app is quickly becoming a success.

Desiree Perez

Desiree Perez is a business owner, and the wife of Juan Perez, the head of Rock Nation Sports. Since Rock Nation Sports has money invested in Tidal, Perez jumped on board when she saw they would soon be facing financial problems.

Desiree has a long history of working with stars, and she is no stranger to the entertainment industry. Desiree Perez has worked with Beyonce to book stadiums for tours, and she has worked with Rhianna to land a deal with Samsung. Thanks to her connections, Tidal is finally getting some attention, and landing some major contracts.

Tidal’s Future

In the spring of 2017, Tidal will be releasing exclusive streaming albums from some big named stars, like Beyonce, Rihanna, T.I., and Kanye West. This is sure to draw in a great customer base.

Thanks to Perez’s unique marketing campaigns, she has drawn so much curiosity, that Tidal has signed up over one million people on a trial user basis since February. With customers loving the music quality, and the price being only $9.99 per month, a permanent customer base is definitely in their future. For more of Dez updates, click crunchbase.com.

Now that customers are rolling in, Jay-Z will see a serious return on his investment. Be sure to visit this site.

Learn more about Desiree, visit https://www.tumblr.com/blog/desireeperezblog

Tidal streaming music app may have been on the rocks before, but thanks to Desiree Perez, the future is looking very bright.

Desiree Perez

Desiree Perez is married to Juan Perez, head of Rock Nation Sports. She is definitely no stranger to the entertainment, or business industry. She is well-known for her amazing business skills, negotiation skills, and to the penny accounting knowledge. She is also well-known for her managerial skills in the music world and has worked with Beyonce to book stadiums for tours, and Rihanna to land a deal with Samsung. More Updates from Dez on crunchbase.com.

Since Desiree Perez and her husband have an investment in the app company, she jumped on board immediately after hearing that the company was facing serious debt. Her unique marketing approach of creating curiosity, has really proven its worth. As of February, over one million people have signed up as trial users, which will obviously convert into a permanent customer base.

New Contracts for Spring of 2017

Thanks to Perez, Tidal has signed several multi-million dollar contracts for exclusive streaming music. These contracts were signed with major artists, including Rihanna, T.I., Kanye West, and Beyonce. Not only have her business skills helped Tidal take off, but her connections have built bridges that seemed like a long-shot this time last year.

These exclusive streaming contracts are set to start in the spring of 2017, which will help the app take off faster than Jay-Z previously through possible.

Even though Jay-Z has been rumored to say that he would sell if a corporation offered the right price, Perez is quoted as saying that “this company is planning to be around for a long time.” Maybe since Jay-Z is starting to see a financial turn around, he will share the same sentiments as Perez, and since he has a reliable executive to handle the tough stuff, he will forget about loss he suffered with the revolving door of previous executives.  To know more about Perez, be sure to visit this site.

Click on https://www.tumblr.com/blog/desireeperezblog

Customers that sign up for Tidal are going to really embrace the exclusive content that is available here. Desiree Perez is helping Jay-Z shape the Tidal brand in a way that many people may have never even considered before.

Jay-Z is giving people a chance to hear new artists like Karen Rodriquez. This is exclusive content that cannot be found anywhere else. That is what Jay-Z and Desiree Perez have been doing to develop a much more interesting streaming service. A good number of people are impressed with the way that Desiree Perez has stepped in and helped put Tidal in a better position. More interesting news on m.tmz.com.

Sprint is investing in Tidal. Apple was in talks of buying this company. All of this interest from major corporations has made people take interested in what Tidal has to offer. Customers have been signing up for Tidal because they want a part of what Desiree Perez has been offering. The brand has been shaped by better contracts negotiations and a better marketing campaign. All of these things have made people look at the Tidal Brand in a much different light.

See this related link.

Desiree Perez is the type of person that has helped so many people see what Tidal has to offer. She has actually provided people with a music streaming company that looks different from all the other streaming services out there, visit Dez’s tumblr.com.  So many people look at music streaming sites as the same old concept that is revamped over and over again. Tidal is actually presenting people with something that is new and intriguing. Music lovers are noticing that they cannot get some of the songs that are here on Tidal anywhere else. That is what makes people appreciate the music that Dez Perez has done. She is revamping the Tidal brand and improving music streaming services. Check hitsdailydouble.com.

Read more about Desiree, Visit https://www.crunchbase.com/person/desiree-perez#/entity


In the recent times, Tidal has undergone several changes. The company has managed to nail some gigantic albums in a row. Most of these albums are from the co-owner of the institution, Kanye West, Beyoncé, T.I, and Rihanna. This win has transformed the organization in several ways. Reports indicate that the Tidal app managed to rise to its highest level ever.


Tidal has hired several executives in the recent past. After the defection of the third chief executive officer, Jeff Toig, the performance of the institution dropped significantly. A recent report now indicates that the new chief executive officer of the establishment will be Desiree Perez. Perez is known to be a close and trusted associate of Jay-Z. The two have a working relationship for over twenty years.

Follow Dez on her tumblr.com page.

Desiree Perez has a track record of working in the industry for some years now. Together with her husband, Juan Perez, Desiree runs Roc Nation Sports and SC Enterprises. Desiree is a businesswoman who is respected for being a tough negotiator. The rabid number crusher also has a history some of the most prominent individuals in the industry such as Cookie could not challenge. Some people call her Babe Ruthless because of her fierceness. Perez is a boss. Reports indicate that she was in charge of negotiating Beyoncé’s Formation tour. The successful negotiator is also responsible for the Rihanna Samsung deal that took place recently.

Go straight to this related link.

Perez has been part of the renowned Hova Circle of Influence. She works in this organization with her husband, TyTy, Jay Brown, Jana Fleischman and Chaka Pilgrim. The team is running a unique operation to transform the music industry in the world. Perez has been the industry for a long time, and she has acquired enough expertise to make sound decisions. Since she joined Tidal, the company registered numerous positive changes.  Check Dez’ s activities on crunchbase.com.

heck this important link http://m.tmz.com/#article/2016/11/22/tidal-sued-breast-pump-lawsuit/



Jay-Z certainly knows who to call when the chips start to fall. There have been times where he saw album sales falling, and he reached out to producers that could help him regain his positioning. He has been able to reach out to Desiree Perez in the same manner when he saw things starting to crumble at Tidal. It was obvious that Desiree Perez had the skills to help him rebuild Tidal even in the midst of a number of executive positions within the company that went vacant as the CEO and others started to bail.

Check this out.

Desiree Perez did not come into a CEO position at Tidal. She actually did not even become added to the payroll in that manner. What Jay-Z did was build a working relationship with Desiree Perez to help him define what Tidal would look like to consumers. She has been able to pull this company in to a place where it is becoming profitable. Before Desiree Perez showed up to revamp this company it appeared to be a major loss for Jay-Z in concerns to investing. There was so much talk about how this company would struggle to survive with so many other music streaming juggernauts in place already.  Read more on tumblr.com.


Desiree Perez is someone that has refused to listen to any of this. She did not put a lot of time into trying to analyze what naysayers were saying. Desiree Perez was already familiar with negotiating contracts so she had a desire to rise above what was being said by the media and simply do her job to revamp Tidal. Dez has the spirit of a hustler, and Jay-Z knew that it would take someone that really understood what Tidal was up against in the music streaming industry. Desiree Perez knew but refused to be intimidated.

Click this http://templeofthecave.com/tidal-desiree-perez-and-more/